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Google Maps Ads Advertising

Location-based advertising on Google Maps, helping local businesses get discovered by nearby customers searching for products and services.

Avg CPC

$1.00 - $3.00

Avg CPM

N/A (CPC model)

Min Budget

$10/day

Audience

1 billion+ monthly active users

Google Maps Ads Ad Formats

Google Maps Ads
Promoted Pins
Local Search Ads
Sponsored Search Results
Performance Ads on Maps
Store Visit Ads
Driving Directions Ads
Maps Pin Ads
Location-based Ads
Local Campaigns
Google Business Profile
Navigation Ads
Similar Places
Maps Promoted Places

Google Maps Ads Targeting Options

Location Radius
Search Keywords
Category
Business Type
Demographics
Device

Google Maps Ads Ad Examples

Promoted Pin

Promoted Pin

Highlighted business location on map search results

Local Search Ad

Local Search Ad

Featured placement in local search results within Maps

Navigation Ad

Navigation Ad

Ads appearing during route navigation

Advantages

  • High local intent
  • Drive foot traffic
  • Integration with Google Ads
  • Mobile-first audience
  • Real-time visibility
  • Location extensions

Considerations

  • Limited to Google Maps users
  • Requires Google Business Profile
  • Location-dependent performance
  • Mobile-only format

What Google Maps Ads is Best For

Local businessesRetail storesRestaurantsService areasAutomotiveFoot traffic generation

Ready to Launch Your Google Maps Ads Campaigns?

Get expert guidance on setting up and optimizing your Google Maps Ads advertising strategy for maximum ROI. Our team specializes in Google Maps Ads campaign management and can help you achieve your marketing goals.

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